Tag Archives: Saab Font

SAAB Advertising

The Saab font: how typography defined the brand’s visual identity

August 20, 2025No comment

Saab’s typography wasn’t random—Gill Sans shaped brochures, Helvetica Neue Extended defined dealer signage, and the SAAB logo was a custom grotesque drawing.

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SAAB Community

Saab Owners Just Gave the Clearest Answer Yet: A New Saab Must Not Become Ordinary

May 14, 2026No comment

Saab 9-3 Convertible being dangerously towed by SUV on Houston freeway, swerving across multiple lanes

A Saab Can Survive the Impact – But Can It Survive the Insurance Claim?

Saab owners do not measure ownership only in years, but in miles, repairs, memories, family history and the cars they never managed to replace.

From Two Days to 57 Years: Why Saab Owners Still Refuse to Let Go!

The final Saab and NEVS prototype vehicles lined up at the Trollhattan factory before the Klaravik auction

NEVS Opens the Gates: The Last Saab 9-3s Are Leaving Trollhättan!

The ASC "flat nose" prototype of Saab 900 convertible

40 Years Of Saab Convertibles: The Swedish Idea That Shouldn’t Have Worked, But Did

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