SAAB

SAAB vs. Wrecking Ball

This is video spot for Saab Safety Campaign from 1998.

In this video SAAB 9-5 hit wrecking ball from behind, and promotes Active Head Restraint system (SAHR).

A study by the Insurance Institute for Highway Safety in the US has found that the Saab Active Head Restraint (SAHR) significantly reduces neck injuries in rear-end collisions.

A study by the Insurance Institute for Highway Safety in the US has found that the Saab Active Head Restraint (SAHR) significantly reduces neck injuries in rear-end collisions.

According to the study, SAHR provided a 43% reduction in neck injury claims, including a 55% reduction in claim rates for women and a 31% reduction for menThe study measured the effectiveness of the SAHR system – which provides active, anti-whiplash head restraint and is standard equipment in all Saab models – by comparing the rates of insurance claims for driver neck injuries in rear-end crashes before and after the SAHR system was first introduced in 1997.

In another study released in the US  by the Journal of Trauma, the SAHR system was determined to reduce the risk of neck injuries relating to whiplash in rear-end collisions by as much as 75 per cent.

Real-life crash statistics show that neck injuries are one of the most common results of rear-end collisions, even at relatively low speeds.

Toyota is assumed that the technical solution, and since 2008 is installed AHR: