SAAB Advertising

Saab – New “Release Me” song – 10-year anniversary

Saab - "Release me" promo-song

Remember this classic Saab advert, with the music that gave us all goosebumps?

It was used to launch the BioPower range of the Saab 9-3, as a step towards a more sustainable future for cars – the very topic we’re highlighting in today’s Parts for Life campaign.

2007 Saab company has performed a very good and effective international promotional campaign for the eco-friendly BioPower,featuring a powerful combination of cinematography and soundtrack from Swedish group “Oh Laura.

Oh Laura band
Oh Laura band

A new version of the song – ”Release Me” by Oh Laura – has now been made available on Spotify to celebrate the song’s ten-year anniversary (oh, how time flies): http://radi.al/releaseme.

Which version would you prefer on a late-night drive?

For some of us, first version of this song is so much better, always remembers me to era of Saab driving, But  for us,  both versions are equally good. Let’s remember the original songs below:


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