Search Results for: innovations

If this does not what you looking for, please try another search.

Marcus’ recently discovered Saab Brand Book audiobook: An unprecedented glimpse into Saab’s secretive strategy and unwavering commitment to automotive individualism.
SAAB News

Inside Saab’s Secret Brand Book: The Blueprint of Automotive Individualism

The Saab Brand Book was more than a marketing playbook—it was a philosophical blueprint guiding every aspect of the company, from design and engineering to customer experience. It defined Saab as an alternative premium brand, one that catered to independent thinkers who valued authenticity over status symbols. Saab wasn’t merely building cars; it was crafting statements of individuality. Progressive design, driver-focused performance, and emotional functionality weren’t just product features; they were the foundation of a brand that dared to be different.

Saabstance Camp 2024—where the passion for Saab is stronger than ever, proving that the spirit of the brand lives on through its devoted community.
SAAB News

Beyond the Cars: How Saabstance Camp 2024 Keeps the True Saab Spirit Alive

Saabstance Camp 2024 in the Czech Republic brought together dedicated Saab enthusiasts from across Europe. More than just a car meet, this event celebrated the enduring legacy of Saab through restoration, camaraderie, and shared passion. Attendees shared their personal Saab journeys, highlighting the brand’s unique appeal and the tight-knit global community that keeps these iconic cars on the road. With stories of multi-generational ownership, restoration challenges, and lifelong friendships, Saabstance Camp proved that the Saab spirit is stronger than ever.

The EU’s proposed scrappage regulations threaten classic cars, sparking outrage among enthusiasts fighting to preserve automotive heritage.
SAAB News

EU’s New Car Scrappage Law Threatens Classic Vehicles – Saab Owners Push Back

The EU’s proposed End-of-Life Vehicle (ELV) regulation poses a direct threat to Saab owners and classic car enthusiasts by potentially forcing the scrapping of well-maintained, roadworthy vehicles. Saab lovers and automotive heritage advocates are rallying against this directive, arguing that it disregards the sustainability of preserving older cars. With additional tax penalties looming, the future of vintage Saab ownership hangs in the balance. Here’s what you need to know and how you can take action.

1 2 11
Page 1 of 11